Thursday, September 16, 2021

Most Popular WordPress Themes 2023

Most Popular WordPress Themes

The popularity of a WordPress theme depends on how user-friendly it is. There are other important factors like functionality and design that make the experience of website visitors pleasant and worthwhile. Especially in sites that focus on e-commerce, the ability to integrate the back end with WooCommerce is very important. There are hundreds of WordPress WooCommerce themes available for online marketplaces.

They will vary in price and additional features that make the user experience of the site top-notch. Of course, there are free themes, but with limited functionality.

Popular Themes in 2023

In this section, you will discover a mix of the most used and upcoming WordPress themes of this year. Some of these are available for free, but all of them have premium versions that offer value for money.


Divi - Most Popular WordPress Themes

Divi has gained a large user base thanks to its multi-purpose characteristics. This theme has a large number of users in the e-commerce industry, as it is fully customizable. The key features of Divi include:

·        Drag and Drop builder - The Divi builder is updated frequently to improve the design process of the site pages. The drag-and-drop feature is easy for anyone and there is no need for any coding knowledge to edit the pages. The theme and all its elements are responsive and you do not have to waste time editing each part of the code to make it change the layout in different gadgets.

·        Support full width functionality - Most of the ThemeForest top WooCommerce themes offer this feature. You can stay with a boxed layout or go with the latest trend that is the full width site. All elements of the page from header and footer to the body and sidebar can be adjusted to look properly scaled on full width layout.

·        Footer and Header Styles - Divi offers various different styles for both headers and footers and they add new styles gradually through new updates. This includes the background color, text styling, and overall color schemes.


Astra - Most Popular WordPress Themes

Astra is arguably the king of free WordPress themes that offers more than what some premium themes do. It is one of the most flexible themes available in the market, not just because it is free. The theme comes with many page demos which have integration with page builders.

Fast and Small- Astra satisfies two of these properties, which are very important for a website to be user friendly. It takes a very small space (less than 50KB) and loads in less than 0.5 seconds. This is definitely a lightweight theme for optimizing speed and performance. In the case of e-commerce sites, speed is a crucial factor that can get you a boost in sales.

WooCommerce support- Even with the free version Astra, you can optimize the site for WooCommerce from the Astra customizer. By using the page builder, you can create your store fast and attractively. The Grid settings will allow you to display all products on the site in a grid layout and it can be customized as per your need.

Also, every store needs a gallery to show off their promotional offers and special offers. The gallery options that come with Astra allow creating beautiful galleries with smooth animations. This makes Astra one of the effective WordPress WooCommerce themes.

Apart from the free version, Astra Pro adds some very useful features. This includes WooCommerce controls, advanced color and typography options, Mega Menu, advanced header and footer builder, and much more.


EmallShop - Most Popular WordPress Themes

What makes EmallShop one of the most sought-after themes in 2023? This is one of the best WooCommerce themes in ThemeForest right now. The theme is fully responsive which is the bare minimum for any website to be popular in all the gadgets.

Header and Footer options: There are a large variety of header and footer styles to experiment with. From changing colors to making new menus, you can customize all you want.

·        Mega Menu - The main element of any e-commerce website head will be a drop-down menu that can specify the multiple varieties of products. Even if a site is focused on a particular niche, a Mega Menu makes navigation easier for the user. This comes in handy, especially in mobile devices which have smaller screens.

·        Home page Demos - EmallShop is primarily aimed at e-commerce stores, as you saw already. With that in mind, they offer more than 15 home page demos for multiple niche stores, from furniture to clothing. You can import any of these for free and customize them as you like.

·        Page Builder - The page builder incorporated with EmallShop is Visual Composer. It is a powerful tool to easily create sites from scratch. You can just drag and drop elements into a canvas and add products within no time.


BigBazaar - Most Popular WordPress Themes

BigBazaar is one of ThemeForest’s top WooCommerce themes and can be used for any niche store. The theme is built using the Bootstrap library that facilitates the development of informative web pages.

·        Pre Build Home Page Demo - The theme comes with ten home page demos that range from general e-commerce stores to Jewelry, furniture, and automobile stores.

·        Multiple Header and Footer Styles - like EmallShop, BigBazaar WordPress WooCommerce theme also comes with a bunch of header varieties. Footers are also available in varying styles, shapes, and colors.

·        Page Builder Integration - the WPBakery Page Builder is incorporated with the BigBazaar theme which is suitable for a newbie. The drag and drop designing process allows the user to customize the site as per their needs.


Every website must follow certain parameters to be deemed user-friendly. These include design, functionality, and the ability to adapt to various devices.  The design should resonate with the content of the website, thus choosing between a minimal or premium design. Since WordPress is the best choice for starters and professionals alike, make use of the best CMS in the online world. 

The themes listed in this article are highly customizable and are also responsive. With minimum cost, you are getting some of the best page demos and designs for an online store. 

Themes can help a business start a website from scratch and upgrade it to fully represent its brand. All the themes mentioned above can be used for general use and are also great WordPress WooCommerce themes. 

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