Have you ever seen a sudden or slow drop in the search engine rankings of a website? Start looking for a professional version of "how to promote my website on search results pages" instead of focusing on the question "why my website is not an ad on Google".
If your web page does not perform well in the search engine results pages (SERPs), your online advertising can be severely compromised within days, weeks, or even months. This means that your website will get natural visitors. You already know what will happen next: your business will also be affected.
Once you have identified the first signs of a general or regional SEO ranking, you need to take immediate action to improve your search engine optimization or SEO strategy. This article will explain the reason for the failure and provide useful advice on how to increase Google search rankings. We emphasize the importance of focusing on tracking and analyzing subject rankings.
Why Is Google Not Ranking Your Page?
1. Important pages having “No-index” tags
When you look at the article rankings and find out that some relevant
sites do not appear in the search results at all, you can put the accident
"noindex" in the header> section of the page. This meta tag tells
Google or any other web browser to ignore the page when it is listed. Your page
will not be able to reach the SERP rankings until it is indexed.
Let's look at some possible causes of this problem. The "Noindex" tag can be placed on the specified page during development, and then suddenly there while they are printing. Some content management systems (CMS), such as WordPress, include features that prevent search engines from crawling sensitive information on shopping sites.
Solution of the problem:
2. Some pages do not crawl by Googlebot
A text file called Robots.txt contains instructions for web browsers such as Googlebot. It blocks or gains access to your page. For example, if there is a law barring Googlebot from navigating certain pages, the search engine will not be able to find those pages. This can affect the ranking and visibility of the SERPs.
Solution of the
problem:
Did you ask “SEM near me”?
Well, you can find one and get the problem fixed. Other than this, you have
this solution to get it done all yourself.
Ensure that search engine bots can access relevant pages, such as https://example.com/blog. If you do not know where to find robots.txt, here's how to improve your Google search ranking: Leave expert fixes. Because they understand the size and end of the robots.txt file, this should help you avoid SEO mistakes in the main job.
3. Insufficient High-Quality External Links
Be careful with your backlinks. They are designed to increase your web
search visibility (read: How to improve Google search results).
Based on reviews, backlinks or links from other websites back to your
relevant page [Google rankings / local SEO optimization]. Having a respected
site link to your page increases your reputation, which helps Google assess
your website's relevance to a user's topic or question.
In short, backlinks and external links will affect your SERP ranking. If you do not have many, many spam backlinks, your search results will be compromised.
Solution of the
problem:
Tools like Sitechecker, Ahrefs, and SEMrush can help you track article
rankings and analyze your link profile. You can view sites that link to your
site, as well as their domain permissions in anchor text. You can also check
out suspicious links and link the loss without the question "Why is my
site not advertised on Google?"
4. Search isn’t prioritized
If you keep brushing your head and thinking, "Why is my site not
an ad on Google?" Here is another possible explanation. You can create
content for a popular topic (words that your customers often want), but it fits
their search objectives. What does this mean?
Suppose you were working in a real estate company and first came up with a popular topic, such as “how to buy a house in town X”. You decide to use this term on your marketing page. You just mentioned that the content of a real estate expert can help readers buy a home, and then go on to offer your home options.
At the same time, your competitor publishes a blog post that sets the criteria for deciding before you list the next building process. They are at the top of the search engine results page (SERP). They are able to achieve this goal because they combine their content with the intent of a target audience that is still at the level of awareness/interest of the marketing process.
Solution of the
problem:
Use tools like BuzzSumo or SEMrush to track topics and top performers.
Review the reports, their organization and their content, then change your page
or add new content as needed. If you are going head-to-head with your
competitors, make sure you improve your search engine optimization process.
5. Duplicate Content on the site
Duplicates can be found on one website or on several websites. When two
URLs have almost the same content or link on the same page, Google shows users
a type of script, also known as a template or main URL. When using a tag, you
can tell Google which issue you are going to show at the SEO keyword level.
The problem is that if you do not add a tag to the page URL, Google will display what it considers to be the type of content. The page with the first rank on Google may not be the page you want to promote.
Solution of the
problem:
You can choose to delete duplicate items. However, if you have multiple
URLs, such as the URL for the specified product, you should add rel = canonical
character in the main> section of the copy page on both pages.
In both cases the scripture symbol is used as follows:
<link rel = "canonical" href = "https://example.com/>
If you have any doubt related this post, let me know