Global monthly active users climbed from 1,056 million in the fourth quarter of 2012 to 1,228 million in the fourth quarter of 2013, and then to 1,393 million in the fourth quarter of 2014. Don't the statistics speak for themselves? Facebook is increasingly overtaking the most popular social networking site in terms of total users and traffic.
As more individuals utilize social networking sites,
Facebook has become one of the most effective internet marketing tactics. It
allows users to discover more about goods, businesses, artists, and current
events throughout the world.
By allowing
businesses to create Facebook business pages, it provides them with a
one-of-a-kind marketing opportunity. It is simple to create and promote
Facebook pages and to market them using the help of various marketing agencies
such as the Colorado marketing agency.
The Advantages of Using Facebook as a Social Media Marketing Tool for Your Company
- Facebook pages enable the creation of dialogue or contact between users/customers and brands. It enables organizations to build and sustain connections with both new and existing customers.
- When it comes to marketing your business, customer comments and likes are incredibly crucial. It might help you determine the customer's expectations and purchase behaviors. As a consequence, you'll be able to sell your organization. Users and customers may quickly share their product comments on Facebook. It helps to draw more attention to the firm. It also allows your company to respond. Also, the number of likes has a significant influence. To make oneself stand out, you may purchase cheap Facebook likes.
- As the popularity of your Facebook business page rises, it helps to drive visitors to your website. Your Facebook business page will also appear in the general search results.
- Facebook exposes your brand to a potentially new audience, allowing your business to position itself in more different and better ways.
- When you share links to your website on your Facebook page, users are driven to it. Users that deliberately visit your website by clicking on links are more likely to be responsive. When users arrive at your landing page, they may be exposed to more marketing pitches in the form of a call-to-action.
- When a Facebook user becomes a fan of your page, a notice is displayed as a news item for all of his friends to view. It assists in the virtualization of your Facebook business profile, laying the groundwork for acquiring new consumers.
- When you run a Facebook ad, Facebook insights provide you with a variety of data. You'll be able to see how many people liked your page, how many people engaged with your post, how many people saw your post in total, and other information. There is also some important information regarding how certain postings are performing. With the aid of Facebook Adverts Manager, you can also track a range of performance metrics.
Twitter
accounts have fewer options than Facebook pages. You may market your goods on
Facebook by using images, videos, graphics, descriptions, and testimonials,
which other users and followers can see and comment on. For promoting and
marketing your business, Facebook is the most commonly utilized and successful
social media site.
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